SimplyMarry: India's only metro-monial site

SimplyMarry.com (the erstwhile TimesMatri.com) was instituted to serve the specific matrimonial online-classified vertical. Launched with the mission of bringing together soul-mates in today's fast-paced world, where time is at a premium and many single people do not have the luxury of going from place to place to meet potential life-partners. SimplyMarry.com was able to provide them with a convenient and easy to use interface, by which they could search and seek out their soul-mates, with the click of a mouse.

SimplyMarry.com was launched in December 2006, creating a highly interactive site with intuitive and fast searches, simple registration, and chat processes. The sight was further refined as India's first "Metro-monial" website, targeted at the youth in metros, and all communication, was geared towards the end-user (and not the influencer) with youthful, lively and playful campaigns, speaking directly to the prospective life-partners in an uncomplicated and transparent method, and not just their parents or families.

The impact was tremendous, SimplyMarry.com was not only noticed and talked about, but also translated into tremendous growth in traffic and actual registrations reaching 2 million, of which, 5 Lakh are active life-partner seekers at any point in time.

Akin to TimesJobs.com pioneering job-fairs, SimplyMarry.com pioneered "Swyamvars". Swyamvars are ground events for the online community where prospective brides and grooms along with their families come to meet and interact directly with each other and their families, to identify their life partners. The process of interaction is facilitated by SimplyMarry.com. Swyamvars have helped many prospective brides and grooms to find their life partner in just a couple of hours. The prospective brides and grooms are always accompanied by their parents or siblings at these events, and everyone who attends Swyamvars praises not only the concept but also goes back satisfied with the whole experience and the services rendered to them.

SimplyMarry.com has organised numerous Swyamvars across the Nation for the regularly featured communities (based on region, language, social class, etc) as well as for other groups such as 30+, Manglik, Professionals, NRI's, etc. As a matter of fact, we have seen some millionaire NRIs attending the Swyamvars.

SimplyMarry.com offers unique incentives and benefits to its users, for them to get to know each other better, we offer 'Date Coupons' for dining at exclusive restaurants, honeymoon holiday vouchers are offered to couples who connected and married through SimplyMarry.com and "Setup Your Home" Booklets for discounts on white goods (fridge, AC, microwaves, etc.)